Tag: nutraceuticals

Nestle announced on September 1st a significant divestiture of its Holistic Health platform, encompassing a suite of leading vitamins, minerals, and supplements (VMS) brands, to private equity firm Yellow Wood Partners for a substantial sum of $1 billion. This strategic move marks a pivotal moment for both companies, signaling a clear reprioritization of Nestle’s business…

The supplement industry is currently navigating a complex regulatory environment, particularly concerning peptides and the evolving definitions of what constitutes a drug versus a dietary supplement. Amidst this debate, a significant trend is emerging: the increasing popularity of injectable forms for many once-oral supplement ingredients. This shift is largely driven by the inherent limitations of…

The vibrant and increasingly popular world of gummy dietary supplements is facing a significant reckoning, brought to light by recent findings from NOW Foods. Their independent testing of 30 vitamin C gummy brands sold on Amazon revealed a startling reality: 12 of these products failed to meet their stated label claims for vitamin C content.…

A decade ago, creatine navigated a significant branding hurdle within the fitness community, often perceived as a niche supplement solely for muscle gain. However, a confluence of expanding scientific research and a strategic shift in framing propelled it to become one of the most extensively validated ingredients in the modern sports and cognitive nutrition landscape.…

In a significant move to bolster consumer trust and product integrity, Amazon has significantly revised its policies governing the sale of dietary supplements on its vast e-commerce platform. The overhaul, implemented over the past year, introduces stringent requirements, most notably mandating third-party testing for a wide range of products and enforcing a strict alignment between…

A groundbreaking new study is poised to reshape our understanding of creatine supplementation, moving beyond established scientific efficacy to explore the lived experiences of consumers. Published in the prestigious Journal of the International Society of Sports Nutrition, this research, spearheaded by a consortium of universities in California, New York, and Oklahoma, delves into how individuals…

For decades, the nutraceutical industry has navigated the complex landscape of health and wellness ingredients primarily through observational epidemiological studies and preclinical research. These foundational methods, while instrumental in identifying potential links between dietary components like specific fibers or botanicals and desired health outcomes, often left a critical piece of the puzzle largely unexplored: the…

This week in Supplement Shorts, the burgeoning field of gut health and its intricate connection to hormonal balance takes center stage. A significant development highlights a novel probiotic blend designed to support women through perimenopause, menopause, and post-menopause by influencing estrogen levels via the gut-hormone axis. Simultaneously, emerging research underscores the rapid immune-boosting capabilities of…

This article was originally published at newhope.com on Nov. 3, 2025 and updated July 13, 2026. The health and nutrition sector is currently experiencing a profound transformation, marked by an unprecedented acceleration of innovation and a corresponding surge in complex regulatory challenges. At the forefront of this shift is a growing disconnect in consumer understanding,…

The landscape of athletic enhancement is undergoing a profound transformation, with the once-distinct boundaries between elite sports nutrition and everyday wellness increasingly dissolving. This shift is underscored by robust market data: the sports nutrition category experienced a remarkable 23% growth in 2025, significantly outperforming the broader supplement market’s 12% expansion. This surge is not attributed…